About

Meet Hendrix

It started with dog walking.

My mum had a dog walking business, and every afternoon after school I'd tag along to help. At first I thought she just wanted to spend quality time with me.

Then I found out people were actually paying for this.

That changed everything.

I remember saying: "Wait… you walk dogs and get paid? You drag me out here every afternoon. What's in it for me?"

Fair question, honestly.

Eventually Mum handed the business over to me, and that's when things got serious. I got to know all the dogs, all the owners, and basically became the small unofficial mayor of the dog park.

Then Mum suggested I start selling dog treats.

Big mistake.

Now dogs sprint at me like I owe them money. Some people know me as "The Treat Dealer For Dogs."

Honestly? Accurate.

What started as a small idea turned into a real business with customers all over Australia, dogs who stare at cupboards like tiny criminals, and owners constantly saying: "Do you have more of those treats? My dog is obsessed."

I've been featured on TV, in newspapers, on podcasts, on radio, won awards, and even published a book — which is pretty weird considering this all started because I didn't want to work for free after school.